Westbound Partners

**Overview of Westbound Partners:** Westbound Partners is a Vancouver-based private equity fund, founded by lifelong friends with complementary skillsets and entrepreneurial attitudes. The company focuses on helping business owners reduce their day-to-day involvement while maximizing their business potential. **Goals and Philosophy:** The firm acts as both an operating and investment partner, working alongside business owners to co-develop long-term strategies that uphold the foundational values of the organizations it partners with. It aims to drive continued growth and support succession planning. **Investing Thesis:** Westbound Partners specifically targets B.C. companies with valuations of up to $2 million, implementing strategies to streamline operations and enhance marketing efforts. Key team members include R�mi Lafleche (finance and operational improvements), Ed Evans (operating partner focusing on marketing and operations), and Aaron Fife (technology development and branding optimization).